JANUARY 2012

  • VIDEO PRODUCTION AND THE ART OF WAR

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    I got the “big gig” after a long season of very few checks from even fewer clients. Thank God I play guitar and sing as if it wasn’t for hosting an open mic for cash, I’d have very little money in my pocket.  The open mics kept me at least in, what my grandfather calls being in the basic comforts, which means having a roof over my head and “enough money for a cup of coffee”.  Love him and to this day enjoy his company, I’m grateful.

    This “big gig” came by way of a good friend, who works for creative ad agency. Had I read Sun Tzu’s Art of War before I started this job, I would have saved the client an additional $20g, saved $10g more in my own expenses, and had saved a good relationship with my friend.  I was playing my guitar in my studio when I got a call, explaining that it was a great opportunity, challenging project, quick turn-around, and they wanted me based on the recommendation of my friend.

    I had just finished with the 48 Film Project in Chicago, where our movie “Undone” had a great showing. (more…)

  • VIDEO PRODUCTION AND THE ART OF WAR

    AUTHOR: // CATEGORY: Video Production & the Art of War

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    Video Production and The Art of War

    I came into my film studio everyday.  Tackled my job with confidence.  Went through the motions while editing.  Continued to deliver quality work to my happy clients.  Yet, I felt like I was running on a treadmill going nowhere fast.  I was hitting creative roadblocks.  I was seeking a little guidance (and I knew I wouldn’t find it on a shrink’s couch or at the bottom of a bottle.) Then I read a book and began adapting how I go about my business (video production) and my life to Sun Tzu’s “The Art of War”.
    As I slowly and surely develop an integrated way to conduct my video business using these powerful strategies, I thought I would develop a blog and share with you my experiences.  My improvements.  My outlook.  My successes.  And yes, my failures.

    My name is Dave Hudson and this is the story about how I am applying Sun Tzu’s “The Art of War” to my career of making motion pictures. (more…)