be·spoke-adjective
made for a particular customer or user; custom
A Brand, Reintroduced
For Roesch Cars, we produced a four-spot commercial campaign built around reintroducing the dealership’s legacy jingle and brand story. The commercials were designed to run simultaneously, working together as a cohesive narrative rather than isolated ads. On Roesch’s YouTube channel alone, the four videos generated 76,441 views, demonstrating how strong creative, paired with smart distribution, can drive real visibility and awareness. Beyond digital performance, the campaign made a clear impression on television as well—customers regularly mentioned seeing the commercials, often assuming the on-screen talent were “famous,” which created an immediate sense of familiarity, trust, and credibility before they ever stepped into the dealership.
Strategic Volume, Cinematic Quality
For Curry Motors, we produced a high-end, broadcast-quality automotive commercial used across multiple locations. The project featured original music from a singer-songwriter and a national spokesperson in MMA Hall of Famer Clay Guida, combined with cinematic action sequences including motorcycle and truck stunts. Designed to feel like Tier One creative, the spot ran for over a year and significantly elevated brand visibility across the Chicagoland market. The campaign demonstrated how premium storytelling and authentic personalities can drive long-term awareness for dealership groups. Byond this one video we made fresh content that was able to be used for TV and social.
on Site with Causeway
For Causeway Family of Dealers, we delivered a focused on-site video training paired with hands-on content production to help their team feel confident, natural, and effective on camera. The session equipped staff with a repeatable system for creating authentic dealership video content, from walk-arounds to social-first messaging. In addition to training, we produced usable, real-world video assets the team could immediately deploy across social media and digital channels. The result was a smoother internal process, stronger on-camera presence, and a clear path toward consistent, local automotive video marketing.
D. Hudson Productions is a Chicago-based video production company led by Dave Hudson, a seasoned producer, director, and on-camera actor with decades of experience creating compelling, story-driven content for brands of all sizes. From local businesses and growing companies to national brands and advertising agencies, Dave partners closely with clients to produce commercials, branded videos, social media content, and authentic storytelling that connects with real audiences and drives results. In addition to his production work, Dave is an active actor and spokesperson, with recent appearances in national campaigns for Aspen Dental and AbbVie’s SKYRIZI, a guest-starring role on Chicago PD, and a recent feature-film casting in Blueberry Muffin Baby. That ongoing on-camera experience gives Dave a unique edge as a director—especially when coaching non-actors, executives, and teams to feel confident, natural, and credible on camera. Known for his collaborative style and what clients often call “the Dave Hudson experience,” Dave brings professionalism, creativity, and genuine warmth to every project, building long-term relationships and delivering video work clients are proud to put into the world.